the process of verifying a page or a profile on Facebook is very simple. In a nutshell you need 2 things:
1) you need great press
2) a compelling reason.
You might be wondering if you need a lot of followers to get verified. This doesn’t seem to be the case.
In this post I list the steps that you need to follow to get that yearned blue or grey tick next to your name. I decided to break it down into 3 parts:
- How to get your personal Facebook page or profile verified
- How to get your business page on Facebook verified
- Benefits of being verified
How to get your personal page or profile verified
First, not everyone can be verified, unfortunately. According to Facebook’s Support Team only people in the following categories can be verified with a badge:
- Popular Brand or Businesses
- Government Officials
- Sports Companies
If you fall in these categories, there is a higher chance that you can be verified.
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Pro tip: If your personal facebook page is not in this category, you can always change it to “Public Figure” by going to About > Category.
After you’ve done that, follow these steps:
- Link to your profile or Page from your official website.
- For a Facebook Page, different types of basic information will appear in your Page’s About section depending on your Page’s category. It’s important to add accurate details so that people can quickly learn about your Page. Make sure to add your website, awards, bio, and more. The more complete it is, the better.
- For a Facebook profile, provide accurate information in your profile. Include in your About section a website address that is registered in your name. Make your profile public by default so that people can follow it. Have at least a few hundred followers (~500) before requesting a badge.
- Contact Facebook and get verified. Make sure to include a government-issued ID (US IDs work best, a passport will do too).
- Write a compelling reason as to why you should be verified. Everyone’s case is different so I won’t tell you what to write. Here you should include your website and links to relevant press articles or a Wikipedia page.
- Wait 2-5 days to hear back from Big Brother Facebook.
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If you got your verification request rejected it is most likely due to the following reasons:
- You don’t have enough features on the press.
- You don’t have a Wikipedia. FYI, to get a Wiki, you first need press.
- You didn’t write a compelling reason or the ID you provided was blurry or not appropriate.
Get your business page verified on Facebook
From Facebook’s support: “If your Page’s category is Local Business, Company or Organisation, your Page may be eligible for a gray verification badge. If you’re an admin, your Page has a profile picture and cover photo, and is eligible, you’ll see this option in your Page’s Settings.” To verify your Page, you can use your business’s publicly listed phone number or a business document (example: phone bill).
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The steps to follow are:
- Click Settings at the top of your Page
- Click General
- Go to Page Visibility, then click Edit
- Click Verify this Page, then click Get Started
- Enter a publicly listed phone number for your business, your country and language
- Click Call Me Now to allow Facebook to call you with a verification code
- Enter the 4-digit verification code and click Continue
Note: If you don’t see the “verify this page” it is because Facebook hasn’t rolled out the feature to all users just yet.
Benefits of having a blue or grey badge
- Instant EGO boost (come on, you feel good when you see it)
- Boosts credibility in your business or image Users will know they are interacting with the real page
- Verified pages will rank higher on Facebook’s search results.
Is it worth it?
I don’t really think so, as most of the benefit will only be that you can brag to your friends about it. Not much more than that, in my opinion. I rather suggest you invest your time creating amazing value for your followers.
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So there you have it, this is the way to verify a page on Facebook: get press and follow the steps.
Did you learn something new? Let us know in the comments. If you know any other techniques that are not mentioned in this post, please share them so that we can all benefit.